ALTA Sessions
Tecate ALTA
- PLATFORM DEVELOPMENT
- TALENT CURATION
- PRODUCTION DESIGN
- LIVESTREAM PRODUCTION
In 2021, we launched Tecate’s new low-carb beer ALTA, through a series of music festival-like performances for consumers to enjoy at home. Featuring Chicano Batman and Intocable, these iconic performances took place on the hills of the California desert capturing Tecate’s brand essence and Baja California roots.